Headquartered in Los Angeles with global offices in New York City with international contacts, Marketing Maven Public Relations ensures clients objectives are met through the expertise of our entire team. Ready to deliver your message to the masses, we work collaboratively to effectively promote our clients products and services. Our distinguishing integration of PR, SEO and social media marketing mix helps provide a competitive edge to the client.
We also help to implement tracking codes and use analytics to measure sales generated from online Public Relations and emerging media efforts. A unique methodology of taking an active and helpful role with our clients creates a personable repertoire that we pride ourselves on.
Featured in the Forbes Most Powerful Woman Business Leader issue, Lindsey Carnett has taken her business expertise across America and enlightened marketing peers and those new to the industry about mobile marketing and positive online reputation. Having spoken at Electronic Retailing Association D2C and at the ERA Great Ideas Summit, and guest lectured at universities, Carnett has gained the reputation as an expert in the field of marketing and public relations. In addition to her speaking success, Carnett’s copy has appeared in Glamour, Cosmopolitan, and Allure, and she has appeared on TheStreet.com, National Public Radio (NPR), The Doctors, The Jeff Probst Show, Telemundo, and local ABC, NBC and CBS morning news programs, as well as USA Today, PR Week, Forbes Woman and others. Most recently Carnett received a Top Women in Business Award from Pacific Coast Business Times, a Silver Stevie Award as Female Entrepreneur of the Year and received multiple 40 Under 40 Awards.
Carnett is also CEO and President of Maven Retail Partners, Inc., a sales and retail distribution company and sits on the Board of Directors as PR and Media Chair for the Los Angeles Chapter of Women in Sports and Events (WISE), sits on the Marketing Committee for Big Brothers Big Sisters of Ventura County, as well as the Electronic Retailing Association (ERA) Hispanic Council. A NCAA collegiate athlete and officer in the American Marketing Association, Carnett received her B.A. degree in Spanish and Communications with an emphasis in Public Relations and Advertising.
Phil Rarick brings to the marketing field a dynamic understanding of the Direct Response Industry, Public Relations, Social Media campaign design and execution, and how to create new Retail Distribution sales channels. Having worked for several Fortune 500 companies, Rarick excels in his Operational Leadership and Business Development roles at Marketing Maven Public Relations, where he takes a “hands on approach.” By creating effective marketing strategies and overseeing campaigns, Rarick ensures that MMPR effectively delivers quality results to clients every time. Rarick expertly identifies areas of opportunity for companies and provides targeted marketing and sales solutions with a quantifiable ROI.
He is heavily involved in the Direct Response industry and provides a wealth of knowledge to any Direct Response campaign. Rarick is an active member in a wide array of professional organizations like the Greater Conejo Valley Chamber of Commerce, Beauty Industry West, Direct Response Marking Alliance (DRMA) and Electronic Retailing Association (ERA), where he sits on the Content Committee and the Hispanic Council. Rarick uses his marketing and retail distribution expertise to promote the success of clients through the strategic creation of integrated marketing campaigns that incorporate PR, Social Media, and Retail Distribution. Several key accounts where he has been instrumental in the acquisition of and successful campaign execution include SmartMune, Coors, Hot Iron Holster, ifocus, femMED, Sip-Top, Jabu’she North America and 3Seventy Mobile Marketing.
Whether you’re a start-up or a large organization, Rarick can help identify new areas of growth and develop a targeted strategy for your organization to see a quantifiable ROI. Best characterized by his light-hearted personality, Rarick is sure to put a smile on your face and places honesty and integrity above everything with his commitment to the highest ethical standards of business.
Natalie Rucker’s amiable personality and knowledge about Public Relations helps her identify the needs of clients and recommends methods to further optimize their PR and marketing campaign. Rucker prides herself on building long-term relationships and contributing to a company’s growth. She has created integrated marketing campaigns for businesses on an international and domestic scale, working with clients in both Marketing Maven’s Los Angeles and New York offices. Both her academic and professional experience built quick understanding of the specific needs of clients and seeks to offer targeted and customized services to companies in the Hispanic, Beauty, Baby/Pregnancy, Pet and Supplement categories. Rucker builds memorable relationships with clients and is able to successfully build a diverse client profile both independently and as a team. She has attended trade shows such as the ABC Kids Expo in Kentucky, Global Pet Expo in Orlando, Natural Products Expo in Anaheim and Lightfair in Las Vegas where she met with potential clients from all across the globe. In 2011, Rucker attended the Hispanicize conference in Miami where she gained knowledge and insight into Hispanic marketing trends and learned from top influencers in the Hispanic market. She is a member of Beauty Industry West (BIW), Hispanic Public Relations Association (HPRA), and Women in Sports and Events (WISE). Rucker holds a B.A. in Communications with a focus on Public Relations, marketing, and business.
Greg Bankhurst is a results driven, innovative, dynamic, and passionate marketing and branding professional with 25 years of extensive and diverse business experience. Responsible for the Acquisition, Sales and Marketing for over $400 million of hospitality, residential tower, and resort properties, Bankhurst brings a wealth of knowledge to hospitality and gaming clients. Bankhurst managed the Tower Division for a multi-billion dollar public company traded on the New York Stock Exchange and Florida’s premier luxury developer. He was personally responsible for a marketing and sales staff of over 250 professionals that sold over $350 million in luxury real estate, hospitality, and services. He has created and monitored marketing plans and budgets of over $30 million. Bankhurst has developed and managed marketing plans, implemented creative web sites and search engine optimization programs, introduced social media platforms, designed and built sales centers with the most technologically advanced platforms. He is a strategic and creative thinker with a strong focus on customer experience and satisfaction, helping to drive a winning environment. Bankhurst holds a B.S. in Business Administration and Management from Syracuse University.
Magdalena Mirka is an industry leader with an expert background in developing and managing successful marketing plans. Her expertise in executing and implementing creative strategies accompany her co-development of web designs and search engine optimization programs. Mirka brings over a decade of experience to Marketing Maven Public Relations as a results-oriented and hands-on marketing professional. During her professional career, Mirka became an expert in all aspects of marketing, specifically on both business and creative ends such as branding, advertising, public relations, media planning and buying.
By constantly staying on top of creative movements and industry-related challenges, Mirka brings her expertise to the Marketing Maven New Business Development, New York Office. Mirka holds a M.A. in Journalism, Communications and Political Science.
With a background in research and client services in both the mental health and direct consumer support industry, Carnett brings valuable productivity to client relations services. As a personable individual with a passion for business outreach and marketing strategies, Carnett has the unique ability to understand a company’s needs. He creates enduring relationships while also promoting success both for Marketing Maven and his clients. Carnett’s experience grants him the ability to create customized campaigns in the Beauty, Luxury, Sports & Nutrition, Automotive and Finance industries where he has worked with companies such as: Neuro Drinks, Freshpet, V2 Cigs, Mission Wealth Management, Battle of the Strands, DRAGG, Let’s Talk About Your Hair and Telluride Ski Resorts. Carnett contributes with his high level of education and a vast background in client relations to a team whose professionalism and dedication to perfection produces astounding performances. He is also an active member of the SnowSports Industry America (SIA), Beauty Industry West (BIW) and the Greater Conejo Valley Chamber of Commerce where he sits on the board of the Emerging Leaders group. Carnett holds a M.S. in Clinical Psychology and a B.A. in Psychology.
Sperber’s established list of clients and targeted online media have earned placements such as the following for health, fitness and family clients: TheBump.com, SELF, Parents, First for Women, HOMBRE Magazine, The Toronto Sun, Working Mother Magazine, Univision, CBS News and others. Sperber’s ability to maintain and focus on several industries at once has led her to garner top earned national media placements for clients. She was able to earn coverage in top magazines and television shows for finance and business clients, luxury interior design clients, and health and family clients and others in: TODAY Show, Wall Street Journal, SmartMoney, Barron’s, International Business Times, CNNMoney, MSNMoney, MarketWatch, Haute Living, Luxury Portfolio, Entrepreneur, Modern Home + Living, Apartment Therapy, House & Home Canada, Women 2.0, Gizmodo, Uncrate, Digital Signage, Interior Design and Inhabitat.
By constantly staying on top of the latest social media trends, Sperber became familiar with the most influential online individual and best SEO/SMO practices. She has assisted clients such as Coors Light identify their key influencers to help build online brand awareness amongst the Hispanic community. An advocate of using Social Media as a tool for customer service, she has helped clients like Baby Trend with their online reputation management. By using promotions and social media advertising, her execution of social media initiatives have led to increased sales for clients and top trending topics in Twitter. Her talents of managing social media campaigns have enabled clients to grow online visibility and gain customer brand loyalty. Sperber holds a B.A. in Spanish.
As a bicultural and native Spanish speaking individual, Escamilla understands the Hispanic demographic and how to communicate a message accurately. Escamilla has walked clients down the red carpet at award shows and coordinated interviews with CNN India, and Televisa. Her achievements include a diverse list of placements on The Today Show, Pregnancy and Newborn Magazine, TheBump.com, Univision, Yahoo Voices, Return on Performance Magazine, The Early Show and America Teve. She recently positioned herself as a thought leader as a moderator of a panel about changing DRTV marketing tactics when reaching the Hispanic demographic at the Electronic Retailing Association’s Direct to Consumer trade show. Escamilla continues to solidify herself a thought leader by sharing her insight as a speaker at the 2013 Great Ideas Summit in Miami. Escamilla was nominated for the 2012 Latino Business Award and recognized by Latino American Who’s Who. She is a member of the Hispanic Public Relations Association (HPRA), Public Relations Society of America (PRSA), Women in Sports & Entertainment (WISE) and the ERA Hispanic Council. Escamilla received her B.A. in Multimedia and Communications.
Noted for her expertise in the health and wellness category, Elizabeth Maxim secures top media placements for clients in both consumer and trade media and finds innovative ways to gain them exposure. Maxim’s top placements include an array of media such as: Cosmopolitan, Forbes, ABC News, The Today Show online, FOX Business News, The Doctors, Univision, CBS News, the PBS American Health Journal, Shape, Woman’s World, Good Morning San Diego, as well as copy published in Life & Style magazine. Maxim has placed clients from numerous categories including health, supplements, Direct Response, pet nutrition, celebrity, and lifestyle. She also coordinated interviews and testimonials with professional athletes, including an Olympic gold medalist, as well as helped to plan a record-setting PR stunt. The clients’ interests are her number one concern, and she is passionate about forming strong relations with both the clients and media. Maxim holds a B.A. in Mass Communications and a Minor in English.
Hildreth brings to Marketing Maven Public Relations a strong background in Human Resources, Employee Relations and an educational foundation in Public Relations. Her HR experience, along with her Board of Directors position for the non-profit organization, Women of Substance & Men of Honor, Inc., provides her with the tools to perform essential daily office operations. With experience as an assistant manager, Hildreth is able to contribute to daily organization for the CEO and her employees, maintain company web content, and oversee all matters regarding communication and scheduling. Hildreth is an integral part of the Marketing Maven Public Relations team and her multifaceted background enriches the LA PR firm’s daily operations. Hildreth is an accredited Human Resources Manager through the Society for Human Resource Management (SHRM), of which she is a long-standing member. She is also a member of the Ventura County PIHRA. Hildreth holds a B.A. in Communication Studies.
Katelyn Ludwig brings to Marketing Maven Public Relations experience that has developed from a broad range of work ranging from entertainment marketing to corporate restaurant marketing. Ludwig has earned editorial placements in The LA Times, Latin Trends Magazine, The Fix, The Examiner, India-West, and Chirohealthy—The American Chiropractic Association. She also earned on-air placements on KTVT—A CBS affiliate news station, Good Morning San Diego, and CITY-TV (Canada). Ludwig has also earned placements in trade publications such as Units Magazine and Student Housing Business. Since joining the public relations industry, Ludwig has become an expert with planning events and PR stunts. Her skills are exemplified by her commitment to creating positive media connections; Ludwig organized a partnership with a major pharmaceutical company and the largest lifestyle magazine for nurses, Scrubs Magazine. In addition to acquiring major partnerships, Ludwig successfully conducts professional athlete outreach and sponsorship outreach. She is experienced with utilizing social media for effective brand marketing. Ludwig is a very committed and organized individual with effective skills in planning, researching, communicating and writing. She holds a B.A. in Marketing Communication.
Samantha Arigapudi is a proactive leader, team builder and planner with the ability to motivate peers, organize, and communicate effectively both in writing and public speaking. As a copywriter, Arigapudi has written for a diverse range of clients ranging from nutraceutical companies, and technology related fields, to healthcare, and direct response. She has by-lined articles that received placements in Electronic Retailer Magazine, NCDC Dimensions, Response Magazine, San Fernando Valley Business Journal, and Women 2.0. Arigapudi was also interviewed on Susan Rich Talks Radio for her writing expertise, specifically minimalism in writing. She manages and maintains client blogs, and creates press kits alongside other creative collateral such as product descriptions, flyers, booklets, and more to best convey a client’s product or service. Arigapudi holds a M.S. in Clinical Psychology and a B.A. in Sociology and Applied Psychology.
Carly Boulier’s creative designs and knowledge about multimedia help bring innovative concepts to Marketing Maven Public Relations and our clients. Having trained in computer graphics, print making, typography and composition theory, logo design, web advertisement, identity & branding, email marketing, digital compositing, Boulier has extensive experience both with software and hardware related to pre-press production, printing and finishing equipment. Her creative content encompasses branding, product development and design, press kit creation, step and repeat signs, event banners, website graphics, product coupon designs, sales sheets, print advertisements, presentation design, stationary, event marketing collateral, logos, style sheets & style guides and social media branding and promotions. As a contributing Marketing Maven Public Relations team member, Boulier has created print advertisements that have appeared in The San Fernando Valley Business Journal, OK! Magazine, The ECHO, and The Ventura County STAR. She has also shared infographics on visual.ly for clients in the pet industry, financial services, and health industry as well as helped build marketing collateral to bring a luxury skincare line to the United States for North American distribution.
Hispanic Media Assistant Luis Segura is a native Spanish speaker and strengthens the Marketing Maven Hispanic Department with his bilingual media outreach skills. By handling media relations in English and Spanish for Mexico and U.S. media, Segura has helped capture multiple media placements for parenting, family, entertainment and beauty clients. Recently, Segura landed a T.V. placement for a Battle of the Strands salon finalist on ABC Tampa, earned a national magazine placement in Vista Magazine as well as a client interview on Money Radio. Segura continues to work closely with the Hispanic Department and follows leads to successfully land placements with his cultural and communicative understanding of Hispanic media. He also enjoys working with celebrity agents and managers to secure celebrity gifting opportunities for clients. Segura received his B.A. degree in Communications with an emphasis in Advertising and Public Relations.